A growing number of companies are reportedly inviting customers to opt-out of receiving Mother’s Day email ads, in the name of sensitivity and “inclusivity.”
On Sunday, a Twitter thread by @AZInformer, an account with slightly more than five thousand followers, reported the news, which quickly attracted more than a million views:
“Something very strange is happening with Big Corporations. Out of nowhere, @kroger owned @FrysFoodStores, @KayJewelers, @Hallmark, and now @DoorDash have all sent “Opt out of #MothersDay” emails to their customer base. This is not organic. This reeks of anti-family activists.” …